Wednesday, May 16, 2012

Mobile Device Market Share April 2012

The pie chart below shows the effective market share of the top 10 mobile devices used to access our reference web site in April of 2012. Just like in our March 2012 report, Apple devices continue to dominate the market. The top non-Apple device is the Sony Xperia. Samsung now has two devices in the top 10, displacing the Fujitsu Regza.

mobile device market share April 2012

Market share of the iPhone decreased slightly from 31.13% in March to 31.08% in April 2012, whereas the iPad rose from 27.74% in March to 29.28% in April.

Tuesday, April 17, 2012

Cell Phone Manufacturer Market Share March 2012

The pie chart and table below show the global market share of the top cell phone manufacturers. We create our estimates using the number of visits to popular web sites, rather than the number of devices shipped or sold. Note also that 12.83% of all mobile visits cannot be linked to a specific device.


Mobile Device Branding


Apple 63.63%
(not set) 12.83%
Samsung 6.75%
Sony/Ericsson 4.03%
HTC 3.47%
Nokia 2.66%
Motorola 1.78%
RIM 1.55%
LG 0.83%
All others 2.48%

As shown in the chart, Apple has a 63.63% market share, followed by Samsung at 6.75%, and Sony/Ericsson at 4.03%.

Mobile Device Market Share March 2012

Apple mobile devices, i.e. the iPhone, the iPad, and the iPod, accounted for an astounding 63.6% of all visits to the web site we used to estimate market share in March of 2012. The fifth most popular device was the Sony/Ericsson LT15i Xperia Arch, which had a share of 3.36%. The Samsung Galaxy S II came in sixth place. The pie chart and table below show the share of the remaining mobile devices (click on the image for a larger version).



Mobile Device


Apple iPhone


Apple iPad


(not set)


Apple iPod Touch


SonyEricsson LT15i Xperia Arc


Samsung GT-I9100 Galaxy S II


RIM BlackBerry 8520 Curve


Fujitsu T-01C REGZA Phone T-01C




All others


Cell Phone Market Share Report March 2012

In March 2012, the Apple iPhone accounted for 46.97% of all visits to the web site that we used to estimate cell phone market share. The second most popular phone was the Sony Ericsson LT15i Xperia Arc, with a share of only 5.07%, while the Samsung Galaxy S II came in third with a 2.42% share. Note that 19.35% of all visits could not be linked to a specific device. The top 10 devices are shown in the chart above. Check the table below if you are having trouble reading the chart.

Mobile DeviceShare
Apple iPhone46.97%
(not set)19.35%
SonyEricsson LT15i Xperia Arc5.07%
Samsung GT-I9100 Galaxy S II2.42%
RIM BlackBerry 8520 Curve1.11%
Fujitsu T-01C REGZA Phone T-01C1.10%
HTC EVO 4G1.03%
All others22.95%